Cloud Computing Environmentally Friendly

Cloud Computing Environmentally Friendly

Cloud Computing Environmentally Friendly

Alliance Sales & Marketing Solutions investigates the environmentally friendly benefits and advantages of cloud computing solutions. Cloud computing is a surprisingly green solution that aids its users in reducing their businesses carbon foot print. In the lieu of recent studies on the environmental impact of cloud computing, every business that has crossed over to the cloud can consider themselves an ally of the environment. Studies have presented evidence that enterprises can cut their C02 emissions by as much as 30,000 metric tons, over a five year period by transferring their HR application to a public cloud. This is the equivalent of removing 6000 automobiles off of the highway. Cloud computing presents a huge opportunity for energy saving, from both direct power expenses and indirect measures. Cloud computing solutions such as Alliance iTeam created by Alliance Sales & Marketing Solutions  are paving the the path to a greener future.

“The viability of technological innovations are and will always be limited by the constraints of finite resources. Green solutions represent the only real long term answer in term of sustainability” Heather Guffin, Alliance Sales & Marketing Solutions CEO and president.

Green Cloud

The benefit of Data Sharing Centers is that they require less machines to achieve the equivalent output as in-house set-ups. Eliminating the necessity of in-house servers means no need for manufacturing and shipping of infrastructure and its associated costs. For a large number of rack servers to perform at optimal level, their environment has to be meticulously monitored and regulated to ensure that conditions are conducive to allow peak performance. Seeing as SDC´s (shared data centres) consolidate the overall cost of climate control, transferring an on premise infrastructure set-up to a SDC not only reduces your costs but is a green solution that makes your business more environmentally friendly.

The nature of storage and server infrastructure utilized by SDC´s or Large Data Centres, and the sheer energy demand, forces SDC´s to constantly advance and upgrade their infrastructure in order to streamline their operation. Shared Data Centres can tap resources that allow them to upgrade energy-saving equipment and building systems, where as small businesses lack the resources to do so. Resource pooling facilities reduce energy consumption, lower carbon emissions and reduce capital expenditure on IT resources and ultimately streamline the power and storage component of your business.

Digital Waste

Cloud computing does have its own dark cloud looming over its glowing appeal, in the form of digital waste. Just like most processes, cloud computing is not exempt from generating by-products or in this case digital waste. The sheer volume of active data passing through a cloud platform everyday requires a large amount of highly competent servers to support the necessary data flow, processing and required service. The large servers themselves also, need to be maintained in an environment which extracts humidity while cooling the servers to prevent over heating.

“The accumulation of digital waste has radically increased over the last few years as storage of information such as E-mails, photos and video files have translocated to the online realm.” Heather Guffin.

Not only is there a vast amount of active data passing through the cloud but also inactive, obsolete information which is no longer used. Vast amounts of digital waste can accumulate quickly in large businesses and pose long term problems for SDC´s. The digital waste also requires server usage, which in turn requires server power and the conditions that maximize server performance and the mechanisms that regulate those conditions.

As cloud computing evolves so too will its protocols for identifying and disposing of digital waste and therefore reducing the impact of your digital footprint.

“The responsibility ultimately fall upon our shoulders. How many pages of read E-mails sit un-used in your Gmail account?, how many photos and video files are scattered over your timeline on Facebook? We are all guilty of e-hording and if we were to re-trace our online steps back through our digital timeline it would be a path littered with e-waste” Heather Guffin.

Reducing Our Carbon Footprint

To understand the potential advantage of cloud computing in more detail, it is important to look at the distinct factors contributing to a lower per-user carbon footprint. These factors apply across cloud providers in general and are even relevant for many on-premise scenarios. This level of understanding can thus help IT executives target additional efficiency gains in an on-premise environment and realize additional performance advantages in the future. Generally speaking, the comparatively smaller carbon footprint of cloud computing is a consequence of both improved infrastructure efficiency and a reduced need for IT infrastructure to support a given user base.

Crossing over to the cloud isn’t just saving you on costs its saving the planet too.

By  Alliance Sales & Marketing Solutions

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